USPS Change of Address: Mobile
The mobile version of the Change-of-Address application has a distinct code base from the desktop/tablet responsive version. This is mainly due to the amount of multivariate testing we do on the application. The first thing that needed to be addressed when I joined Imagitas was the mobile flow. From there we began to optimize it.
The Mobile product team has taken it through three main phases of redesign:
- Breaking the form up to one data element per screen
- Testing and iteration: optimizations to the mobile flow
- Single page form with ‘mobile first’ UI components on a single page
- Other design concepts